The sand gets packed into a big solid block of sand in a process we call the poundup. This occurs before the event starts, sometimes even before the vendors start setting up, making the dumping of the sand easier. This early start enables the media to also start covering the sculpture construction earlier increasing the exposure. The carving process continues up to and throughout the event with a finished sculpture by the end. The sculptors work each day in a quiet and professional manner. We have been told the sand sculpture is the most popular entertainment at the event.